The business essentials pack
Introducing the ultimate game-changer: an all-in-one solution crafted especially for solopreneurs, startups, and small businesses ready to launch towards success, without the hefty price tag.
When it comes to building your business's branding and website, you might feel like you only have two options:
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Either you do everything yourself and end up feeling overwhelmed and frustrated, or you pay a hefty price tag for a comprehensive design service that may not be in your budget.
However, we offer a third option that is accessible to new and small businesses to lay out the right foundation to grow and thrive.
Our mission is to provide a unique and budget-friendly solution that caters to your business needs without sacrificing a strategic story or the high-end quality offered to the big companies. With our offer, you will receive a clear solution tailored to your business's stage, allowing you to launch with confidence and success.
Introducing: The Business Essentials Pack
What is it?
In simple terms, we will design your branding, website, and social media templates within 1 month, all within your startup budget. Yes, you read that right - you can launch your business within a month without breaking the bank.
Our tailored business essentials pack includes a condensed version of our brand strategy workshop to lead the way to effective and eye-catching branding, a high-converting website, and a cohesive and aesthetic social media feed.
The best part is that the package is flexible. This means you can customize it to suit your business needs. If there's anything you don't need, let's chuck it out the window. If there's an area you want to focus more on, let's zoom right in! We want to ensure you have all the tools in your arsenal to create a thriving and successful business.
Our Process
INTRODUCTORY CALL
Reach out through our contact form to tell us a bit about your business. We’ll then invite you to schedule a free discovery call to get to know your business and the scope of your project a bit better.
WEEK 01 - BRAND STRATEGY + BRANDING
We will kickstart the first day with a condensed version of our Brand strategy workshop, which will guide our Brand design exploration stage. The rest of the week we will curate your branding: Logo suite, custom typography, custom colour palette, brand icon and elements, etc.
WEEK 02 & 03 - WEB DESIGN + DEVELOPMENT
Once we’ve completed your branding we will apply it to your website design. We have created 3 custom templates specifically catered to startup businesses and small businesses, focusing on the essentials you need to create a thriving business. Once you choose the layout you prefer we will apply your branding, tweak the layout to suit your business needs, and create your website, ensuring that it’s both unique and efficient.
WEEK 03 - FINAL TWEAKS, SOCIALS + LAUNCH
Revisions and final tweaks for your website. Creating a launch plan and social media templates, and a website handover with a video guide explaining how to edit anything on your site and maintain brand cohesion.
What’s on the table?
This fully custom branding and web design package will be built around everything your business needs to grow and thrive. Think of it as sustainable branding in action. Take only what you need.
As for the investment?
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Startup business = Startup Price tag
Unlike our signature offer where prices can vary starting from $10K, depending on the scope of the project, this ‘Business Essentials’ Pack has straightforward deliverables and straightforward prices:
BRANDING ONLY: £1250
BRANDING + WEBSITE (DESIGN & DEVELOPMENT): £3150
BRANDING + WEBSITE + SOCIALS: £3450
*Payment plans are available for all services.
What’s the difference?
The business essentials pack
Startup business price tag.
Branding:
▶Brand Strategy & Creative Direction - Condensed
▶ Custom Logo Suite with variations (Limited: Primary & Secondary Logo, and 2 sub marks.)
▶ Custom Typography suite
▶ Custom Colour palette (Colour Psychology)
▶ Detailed brand guidelines PDF
Socials:
▶ Social grid styling
▶ 5 IG post templates
▶ 5 IG story templates
▶ Highlight covers
Web Design
▶ Content Strategy
▶ Website designed from custom -built template. 6 Pages: Home / About / Services or Product page / Contact / Landing page or Portfolio page /Blog
▶E-commerce setup + upsell recommendations
▶User experience led design and layout (User-friendly interface & seamless user journey)
▶SEO (Search Engine Optimization) friendly
▶Mobile and Ipad Optimised
▶Integrated Mailing List Set-up
▶Detailed site training videos upon handover
▶On-going support and site maintenance for 1 month after project is complete.
our signature service
Bespoke, tailor-fit price tag.
Branding:
▶Brand Strategy & Creative Direction
▶ Brand Vision: mood-board and stylescape
▶ Custom Logo Suite with variations (Unlimited: Primary & Secondary Logo, Watermark, Sub marks, Monogram, alternative logo, etc.)
▶ Brand Patterns
▶ Custom Typography suite
▶ Custom Colour palette (Colour Psychology)
▶ Detailed brand guidelines PDF
Socials:
▶ Social media style guide and Grid Styling
▶ Templates (for Pinterest, FB and Instagram) - This includes post, story and highlight templates for IG, FB group covers and posts, and pin layouts for Pinterest.
Web Design:
▶ Content Strategy
▶ Fully custom built Website designed with new branding, built on platform of choice (Host migration if required) and a custom landing page as a cover page while the site is being built.
▶Marketing + Launch elements
▶E-commerce setup + upsell recommendations
▶Booking & Calendar system integration (if required)
▶User experience led design and layout (User-friendly interface & seamless user journey)
▶SEO (Search Engine Optimization) friendly
▶Mobile and Ipad Optimised
▶Integrated Mailing List Set-up (+ templates and automations)
▶Detailed site training videos upon handover
▶On-going support and site maintenance for 6 + months after project is complete.
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"Working with you has been the best business investment."
I’ve consulted other web designers and business coaches in years past and no one has approached branding from a psychological perspective. Your method of using branding psychology sets you apart in being able to create a product that speaks directly to what motivates the consumer. The strategy sessions also helped me to become clear about my purpose, vision, and the type of women drawn to working with me. You couple elegance and artistry with precision and a high standard for excellence in your work. These are all values that are important to me and I knew it would be amazing to work with you.
Working with you is so much greater than just coming up with a new logo, new website etc. You uncover the heart of a business and then create a product to share with the world. Every aspect of your work is unique and thoughtfully developed.
-Dr. Kindreth Hamilton, Integrity Womens Health
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“There are a lot of people who can pump out a website, but there are very few people who care about who their clients are, how they feel, and their vision. Shenny is that person. “
I wanted a brand that was very authentic and close to the things I hold dear to my heart like the environment, nature, and all things organic, and I was searching for a brand designer who could help me build that dream. I was drawn to Shenny because I loved her aesthetic. I love how clean and crisp her designs are, and how she also throws in that punch of character and a little bit of edge. Shenny was also a joy to work with. She was extremely patient and went back and forth with me a ton of times. She really took the time to get it right!! She’s not there to slap together a website and call it done. She’s there to make a brand that feels like you. I’m so in love with everything she’s done for me!!!
- Kaitlyn Gosse, Rivering Roots -
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“My website makes me smile every time I see it, even now, months on! You get what you pay for, and Shenny certainly delivered everything and more.”
When it was time to have my website redesigned and my branding ramped up, I knew it was Shenny that I wanted to do the job. Her style is thorough, imaginative, and completely tailored to what the client needs. As your designer, she supports your ideas and comes up with suggestions for how to up-level them, too! I've had so many compliments about my new website, something I've never had with previous sites. Save up if you need to and hold out for Shenny — you'll get a website/branding you’re so proud of and will not be disappointed!
- Nicki Shea, Nicki Shea Photography
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“Shenny checked all the boxes and I knew immediately I had to work with her. She will go above and beyond with your project!”
Before working with Shenny, I never knew what a brand designer could do for me. Shenny has a modern and classy design style, and she came up with something that far exceeded my expectations. Even Shenny’s workflows and processes were top-notch! The training videos that she personally made for me really stood out as far as customer service and experience. After working with Shenny, I feel more established as a business. My brand has a cohesive design and direction that I can keep building on into the future.
-Alvin d. Nguyen, Alvin d photography
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Any
Last Questions?
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Absolutely! All projects require an initial deposit to secure your spot. You’ll have the option of selecting a payment plan during our onboarding process. We’re happy to chat about payment plan options on a discovery call, or you can always reach out to us!
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We've built sites on WordPress, Wix, Squarespace, and Shopify. As experienced designers and web developers, we’ll be happy to explain the difference between these sites and help you choose which would be best for your business during a discovery call.
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We strive to help you create a purposeful brand that is well-aligned with your goals. In our experience, when old and new design elements are merged together, the resulting solution can appear disjointed and may not effectively communicate your message to your target audience. In order to guarantee the success of your project and maintain our high standards of quality, we do not incorporate existing logos or design elements into our work.
However, we do offer Brand Refresh packages that can be combined with website packages to provide you with a fully cohesive brand identity for your business. A Brand Refresh will preserve all of the branding elements that are working for you and only update those that do not serve a purpose, ensuring that every detail is aligned with your business goals and values.
P.S. If you’re unsure about your current branding, we’re happy to give you an unbiased second opinion! But keep in mind, without data and research, it’ll only be an opinion.
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Anything we custom-create for you will be included in the package, but your business may require additional investments. Examples of additional costs include:
Branding:
Font licenses
Printing costs
Image licensesWebsite:
Web hosting (Ex: Squarespace subscription)
Domain registration and email licensing
Mailing integration platform
Third-party pluginsThese costs aren't applicable to all projects. Some are one-time fees, while others operate on a subscription basis. What you spend will ultimately depend on what you need. We’ll always be upfront about what business investments you’ll need to make beyond the scope of our packages! Have questions? Ask away!
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Of course! We love to work with brands as they grow and expand their client experience. Come back anytime!
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As a boutique design studio, our availability varies. We typically book projects 1-2 months in advance. For businesses who need branding done in a shorter timeline, our ‘Biz Essentials Pack’ service, and Design Intensive days often have the soonest availability! To learn about our soonest availability, reach out to us.
You don’t become the “it” brand without an expert team behind you.
Let’s elevate your business with a brand that draws attention to the things that really matter.